AnimalsLover (a brand of SKAS Technologies Pvt. Ltd.), India’s fastest-growing pet-tech platform, today announced the upcoming launch of AnimalsLover Care — a proprietary pet grooming product line crafted specifically for Indian pets. Designed with deep understanding of India’s diverse climate conditions, dog breeds, and coat types, AnimalsLover Care is set to become the go-to grooming brand for pet parents across the country who have long relied on imported or generic products that were never built with Indian conditions in mind.
A Gap That Has Gone Unfilled for Too Long
India is home to tens of millions of pet dogs — a number growing rapidly every year as pet ownership spreads from metros into Tier-2 and Tier-3 cities. Yet the grooming products available to Indian pet parents have largely been imports designed for Western climates, or cheap domestic alternatives with little quality assurance.
Indian pets face a unique set of challenges: extreme heat and humidity in summer, dry winters, dust and pollution in cities, and a wide variety of coat types across breeds that are popular in India. No single imported product line can address all of these needs — and most don’t even try.
AnimalsLover Care was built to change this. It is the first pet grooming product line in India to be designed ground-up for Indian pets, Indian climates, and Indian pet parents.
What Is AnimalsLover Care?
AnimalsLover Care is a curated line of pet grooming and care products developed by the AnimalsLover team with a focus on safety, quality, and suitability for Indian conditions. The product line is designed to address the most common grooming needs of Indian dog owners:
- Climate-Appropriate Formulations: Products developed to suit India’s varied climate — from the humid coasts to the dry northern plains — keeping coats healthy year-round.
- Safe & Skin-Friendly Ingredients: Gentle, pet-safe formulations that are free from harsh chemicals — safe for sensitive Indian dog breeds and regular use.
- Coat-Specific Solutions: Products tailored to the coat types most common among Indian dogs, from short-haired breeds to longer-coated companions.
- Affordable & Accessible: Priced to be accessible to India’s growing middle-class pet parent community, without compromising on quality.
- Vet-Informed Development: Formulated with input from veterinary professionals, backed by AnimalsLover’s existing network of vet consultation support.
Why AnimalsLover Is the Right Company to Build This
AnimalsLover is not an outsider entering the grooming products space. It is a platform that has spent two years deeply embedded in the Indian pet care ecosystem — listening to pet parents, working with breeders and vets, and understanding the real, everyday challenges of dog ownership in India.
Having served over 1,000 customers and completed more than 500 pet transactions and services, the company has a direct line into what Indian pet parents actually need. AnimalsLover Care is the natural next step — taking that understanding and translating it into products that sit in every pet parent’s home.
The launch is further backed by the company’s growing scientific credibility through its AI pet health partnership with IIT Patna, and by the ₹15 Lakh grant secured at the MSME Idea Hackathon 5.0, where Founder Suraj Kumar was recognised as one of the Top 7 entrepreneurs in Bihar.
Part of a Complete Pet Parenting Ecosystem
AnimalsLover Care slots into AnimalsLover’s broader platform as the grooming and home-care pillar of India’s most complete pet ecosystem:
- Verified Pets Buy & Sell Platform — find and adopt pets safely across India
- Dog Hostel Network — trusted boarding with free doorstep pickup and drop
- AnimalsLover Care — grooming products designed for Indian pets (launching soon)
- AI Pet Health Community — real-time guidance, developed with IIT Patna
- Pet Products Marketplace — premium food, accessories, and health products
- Veterinary Consultation Support — 6 months free vet consultation with every purchase
Founder’s Statement
“Every Indian pet parent deserves products that were actually made for their pet — not products designed for a different climate, a different coat, or a different country. AnimalsLover Care is our answer to that gap. We have spent two years listening to pet parents across India, and everything we have learned has gone into building this product line. This is not just a new product — it is the next step in our mission to make pet parenting truly complete, from adoption to lifetime care.”
— Suraj Kumar, Founder & CEO, AnimalsLover (SKAS Technologies Pvt. Ltd.)
Recognition & Credentials
- MSME Idea Hackathon 5.0 — Top 7 Entrepreneurs in Bihar | ₹15 Lakh Grant
- Startup India Recognised (DIPP167526)
- Startup Bihar Recognised
- AI Innovation Partner — IIT Patna
- 1,000+ customers served | 80%+ satisfaction rate
About AnimalsLover (SKAS Technologies Pvt. Ltd.)
AnimalsLover is a Patna-based pet-tech startup founded in 2023 by Suraj Kumar. The company operates India’s most comprehensive pet ecosystem platform, offering verified pet listings, a dog hostel network with pickup and drop, a pet products marketplace, AI-powered health guidance developed with IIT Patna, veterinary consultation support, and the soon-to-launch AnimalsLover Care grooming product line. Recognised by Startup India, Startup Bihar, and MSME Idea Hackathon 5.0, AnimalsLover is committed to making pet parenting easy, trusted, and accessible for every Indian household.
Media Contact
Suraj Kumar
Founder & CEO, AnimalsLover
13th Floor, Biscoman Bhawan, Patna, Bihar, India
Email: [email protected]
Phone: +91 7050601752
Website: https://www.animalslover.in
Instagram: https://instagram.com/animalslover.official1
